FundingNovember 23, 2022by Abishek Balendran0
Indian Winter – Not Too Cold
India has a remarkably different consumer landscape vis-à-vis developed markets such as the US in that the former is more volume-driven, price sensitive and economical, while the latter is more value-driven with people having a higher willingness to pay for a service. This, coupled with strong headwinds on account of global geopolitical events, interest rate...